Development of selling sites statistics
Special studies conducted by Kevin Larson from Microsoft and Rosalind Pickard , professor at MIT, showed that UX/UI web design affects a person’s mood and ability to make decisions . When visiting pages with a successful layout, the subjects’ creativity increased significantly. Creativity was measured using the well-known Karl Dunker test: people are given a candle, matches, and a box of buttons. Their task is to attach the candle to the wall so that the wax does not drip onto the floor or the wall. The task becomes simple when a person understands that the box with buttons is not only a container for buttons, but also a resource that can be used. The transition from a standard perception of the situation to a creative and free one is a sign of increased creativity.
But that's not all. Most of them admitted that they felt happier vietnam whatsapp number when they liked the design elements of the site from a visual point of view.
If there ar
e problems with the text (for example, an unsuccessful font) or images (poorly chosen size, low image quality, etc.), then the user will be forced to be distracted by them, instead of filling out the registration form or making a purchase.
The development of selling sites necessarily includes competent HTML-layout. In order for the visual side not to raise questions, you should remember the following important criteria for effective website promotion:
the site at first glance gives an idea of what it is for and what tasks can be solved with its help . The visual style reflects the meaning - bank sites talk about reliability, marketplaces - about joy and ease, expensive restaurants - about high style and quality, etc. Each area already has a conditional digital development standard, which is quickly read by users.
At the top of the main page of the site there is the most important and frequent block . For example, a button for booking a tour for a travel agency, a button for making a profitable deposit or loan for a bank, a file upload form for cloud storage, a search field for a browser.
the site has a simple information architecture and easy navigation . This means that it is convenient to search for information and solve problems, and the user immediately understands in which section of the site the block he needs is located.
the site has a single style , which is expressed in everything - in fonts, selection of photo