What do applications offer to facilitate the development of our e-mail marketing campaigns?

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It is essential that campaigns reach the inbox of interested users. For this to happen, you need a quality database . The platforms are responsible for always keeping our database clean and up to date. At the same time, they allow us to import Outlook or Excel files to create our contact list. Once the database is created, we can customize it to our liking (names, positions, cities, etc.) and send segmented emails using advanced filters. The application automatically detects and corrects typos in email addresses and at the same time takes care of unsubscribes and bounced emails . These tools are there to maximize the return on investment of your mass email campaigns.

Can you do mailing if you don't have HTML knowledge?
The platforms offer a large number of free newsletter templates classified into different themes so that you can find the one you need quickly. In addition to the pre-designed templates, they feature EmailBuilder, an easy china whatsapp resource and intuitive graphic editor that allows you to create your own templates from scratch or modify existing ones. It is a module-based edition that does not require any prior programming knowledge. One of the great advantages for those who need an easy, fast and effective application. With the application we will avoid such important details as the unsubscribe link, required by law. These templates feature a responsive design , meaning they adapt to any device, whether it is a web or mobile device.

e-mail marketing
How do I analyze campaign results?
It is important to measure the impact of our campaign , and thanks to this type of application we can do it easily. Once finished, we receive a set of analyses with our results in our application. Detailed statistics to evaluate the efficiency of email marketing campaigns and thus improve the return on investment. We check the openings, clicks, bounces, unsubscriptions, favorite links, mailboxes used, impact on social networks... With this data we can assess the points to improve and strengthen our strategy for the next time.