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Friends increase
The growth of friends is a very important part of LINE marketing, because the more friends you have, it means that the brand can reach more potential customers, thereby increasing brand exposure, conversion rate and revenue.



Number of friends
It refers to the total number of friends that the LINE official chinese overseas africa database account has. The growth in the number of friends can reflect the effectiveness of your marketing activities in attracting users, and can also measure your brand awareness.

If your KPI for LINE marketing is the number of friends, in addition to continuously tracking the number of friends, you can also use the Super 8 "Hunter Channel Super Link" diversion link to understand how customers recognize your brand through which marketing channels and content and products; or if you have been operating LINE marketing for a while, you can also know the traffic diversion effect of each marketing activity through Super Link. Not only the traffic data, but more importantly, you can see the "number of old customers" and "new customers" number" .

LINE friend source data tracking｜Super 8 Hunter Channel Super Link