In Google Analytics go to Acquisition > All Traffic > Source/Medium.
Once there you will know that your referral traffic was driven by bots if:
You have a new session percentage of 100%.
Your bounce rate is 100%.
The average session duration turns out to be zero seconds.
It's highly unlikely that a legitimate source would show you all of these numbers together, so if you see all of them, it's not a fluke, it's a sign of traffic-generating bots.
In the case of direct traffic generated by bots, these same numbers should appear, but you will need to go further within the same Google Analytics > secondary dimension > Host name.
If it is real and genuine traffic, your website URL will appear as the hostname, otherwise, it is surely a bot.
To make sure that the numbers you see in Analytics are legitimate, there are a few tricks you can use: you can create multiple Views within your account, so you have one unfiltered View that contains all of your website traffic data including bots, and another one that is filtered without the bot traffic data.
Creating a new view is very simple as long as you keep in mind that you will not be given philippines telephone number a history.
So it's ideal to set them up from the first time you log into your Analytics account.
Here's what you need to do to create a view:
Head to your Analytics admin panel and look at the third column where you can choose “Create View.”
Web Traffic Generating Bots - Views in Analytics
Select what data you want to track, give the View a name, and that's it.
Web Traffic Generating Bots - Naming Views
After you develop the two Views in Analytics, you are ready to create the right filters.
To create a bot traffic filter for referral sources:
Go to Analytics admin panel > view column > click Filters. And that’s it.
Web traffic generating bots - Filters
It's a good idea to give your filter a name that's easy to identify.
Then, choose the filter type "Custom" > "exclude certain traffic" > "Filter field".