For each product or service, create a chart that has:

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Do you struggle to get people interested in what you are calling about? Do you know how navigate to the proper person if your initial contact isn’t the right person?

The following steps can help you become better at engaging prospects and increasing your success in initial calls.

Step 1: Prepare for call success
So you think you can get a key prospect on the phone and just “wing it?” You’re only fooling yourself.

The instant that prospect senses that you’re calling them “on-the-fly,” they’ll automatically assume you’re a salesperson and you’re dead in the water. Therefore, you must prepare beforehand.

Ask yourself:

Why should your prospect change how he does things?
Why change now?
Why choose you?
Know How You Can Help
Learn how your organization helps clients and uae telegram data translate what you’ve learned into value-added benefits. What results do clients get after they choose you? It’s vital you explain your value.


A column that describes your product features
Another column that addresses at least 5 problems that your product solves
If you sell to multiple buyers, create a table for each buyer type. Review it once daily.

Write it out in long hand, more than once. Continue to absorb it until it feels natural.

If I came to your house at 3AM, woke you up from a dead sleep, and asked you what your product does for me, your response, although somewhat sleep deprived, should be thought-provoking.