As a salesperson, the cure of all ills is

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Boxing has so many parallels to sales, so any great boxing movie, including Raging Bull, can teach the modern seller much. The biggest battles you’ll face are from within. The discipline is not to expend too much energy in the first round, to be strategic rather than use brute force, to truly know your competition, and to leverage weaknesses. And these are just some examples.

You’re only as good as your last win. Many fail and live lives of quiet desperation behind a professionally smiling facade. A sales career can be brutal. Delivering revenue is the only thing that protects you, but revenue is an outcome, not an activity.

A properly qualified pipeline is required to generate bangladesh telegram data revenue, and a high level of intelligent activity is what’s needed to create a pipeline. profitable revenue; lots of revenue is fueled by a big sales pipeline, which also removes the pressure from selling.

“The first commitment to action is to land the first meeting with a dream prospect,” says Anthony Iannarino. You can read 10,000 other sales books from any era, but their points will be moot if you can’t break through, start a conversation, and then carry the right value narrative. Negotiation—moot. Closing tactics—moot. SPIN selling—moot.

So effective prospecting and landing meetings solves the fundamental challenge in all sales environments on the planet: getting to the table with the right agenda and narrative. If you open properly, you’ll set the tone on value, earn subsequent meetings, and anchor the deal. Beginnings are important, and first impressions count. The greatest forest is contained in a single seed.

Both Fanatical Prospecting by Jeb Blount and now COMBO Prospecting by me focus on how to break through and engage a prospect. Combinations are the key: Call, voice mail and email (all in under two minutes), and consider adding a text message, LinkedIn, InMail, and Twitter DM for initial outreach.

Craig Rosenberg from TOPO, along with Jeb Blount, refers to the “triple touch.” They understand the reality that success depends on persistent outreach. The TOPO Sales Development Benchmark Report published in 2014 revealed that 8–12 touches with individuals, not organizations, were needed in a concentrated period for any campaign to be effective. The report also highlighted the importance of driving outreach over multiple channels, including voice.