If you are just planning to open an online store, it will be useful to study the statistics to test the niche. Based on the information received, you will be able to estimate the amount of work you will have to do, as well as what audience you will be able to reach using the same keywords as your competitor.
By checking the traffic of someone else's website, you can not only assess the potential of the industry and approximate future income, but also:
determine which website promotion strategy is optimal, based on the successful decisions of competitors;
understand whether it makes sense to buy a particular website;
determine whether to host guest posts on your site;
find out the approximate malaysia email list conversion volume of your competitors;
study their competitive advantages and gaps in their work;
choose a role model in terms of content and usability.
Below we will consider which programs can be used to perform competitor analysis.
SimilarWeb
SimilarWeb — this popular platform is often used by SEOs. It allows you to analyze sites by a number of parameters. The cost of the full package is from $ 1099 per month. The price of the full version by country can reach $ 12,000.
It is worth noting that the regular free version will be suitable for most users.
To start working with the platform, you need to enter the competitor's URL in the line. You don't even have to register to get access.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
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Thanks to similarweb.com, the user can get information not only on the total site traffic for the month, but also on the main referrals, the most popular pages, the duration of visits, sources of free and advertising traffic to the site.
The service has a web version, as well as plugins for Mozilla Firefox and Google Chrome browsers.