There are countless SEO tools. It's hard to keep track of the range on offer. Due to the large number of tools available, there are sometimes significant differences in terms of their scope and quality. While some tools provide a lot of hot air ("Red alert: the title is 70 characters long!"), there are also those that are aimed at experienced users and offer them real added value by providing valuable facts. Today we looked at the tool " Wincher "* from the Swedish company of the same name. It is primarily used to track rankings. This is worth mentioning because many tools only update this data once a week.
The user interface is available in English and Swedish. Anyone with a basic knowledge of English will quickly find their way around. The company provided us with an account for our test. After logging in, you first have to add a domain. The process takes place in five steps, including identifying and selecting the most important keywords and creating a rcs data france competitor. The individual steps have been designed to be intuitive and easy to understand. When creating a domain, you have to specify which country the rankings should be recorded for. The list of available countries and languages is very extensive. The rankings of a domain for keywords can be viewed immediately after creation and are even displayed retrospectively, which impressed us very much.
On the dashboard you will find an overview of the most important ranking information: You can view detailed information on the individual areas via several tabs: In the "Keyword Research" tab you will find suggestions for other keywords that might be worth a look. With the terms listed, the domain you have created usually already ranks in the top 10 or top 20, so you can often achieve top positions with minor SEO adjustments on your own pages. The "Pages" tab lists (sub-)pages that have a certain level of ranking or traffic. In the "Competitors" tab you can compare the rankings and traffic of competitor domains with those of your own domain. Immediately after entering a foreign domain you will receive statistics in which your own is compared with the other one - here also retrospectively: Under "Reporting" you can individually customize the reporting for your own domains. Among other things, you can specify which aspects should be shown in the report and how often it should be sent via email. You can also add your own logo. This option should be of particular interest to agencies.